Hackney Half is a cultural moment for London running. And this year, for the first time, SAP was woven into it - not on the sidelines, but right at the heart of it.
We kicked off Saturday supporting community shakeouts at Knees Up, before heading to the athlete village where we got to meet so many of you, hand out thousands of pancakes, and sold out of SAP entirely. Sunday was something else. Thousands of runners laced up and took on East London - everyone fuelled by SAP. Our community out in full force. And then the celebrations after; thousands of pancakes, cold cans, and that post-race buzz that makes it all worth it. Hackney, let's do it again next year.
—SAP
Shot by Tanner Studios
29 MAY, 2026